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Rising demand from small towns driving festive sales, say ecommerce firms - Newzzic
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Rising demand from small towns driving festive sales, say ecommerce firms

While Flipkart claimed that 45% of customer demand came from Tier 3 and smaller cities, Amazon said number of sellers receiving an order from Tier 2 and 3 cities jumped by 21% over the last year. “We also saw a 60% increase in sellers who received their highest ever single day sales year-on-year on Amazon.in number of sellers receiving an order from Tier 2 and 3 cities jumped by 21% and 16% more sellers received orders over last year,” he said.

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